Love pizza? Now you can smell like it too!
Would you go on a first date with your mouth smelling of pizza? Well, now you can wear a pizza perfume and she still won’t reject you!
Just in time for Valentine’s Day, Domino’s has unveiled something for you to wear your love for pizza on your sleeves, quite literally. Well, we are not talking about any new pizza launches by the brand but a limited edition Pepperoni Pizza Perfume! Yes, you read that right. The popular pizza chain has come up with a pepperoni-scented perfume and the Internet is left in disbelief.
Domino’s has introduced its first-ever fragrance range but with a unique scent. It is a limited-edition perfume called Eau de Passion launched exclusively for Valentine’s Day. It is inspired by the brand’s signature Pepperoni Passion pizza and to recreate the scent, it has been infused with spicy and smokey peppery notes with a warm, woody base. It is a playful scent that aims to entice pizza lovers on V-day and get them excited about all the naughty things. It comes in a 30ml pizza-shaped bottle decorated with pepperoni toppings to add to the feel.
Domino’s Eau de Passion perfume is a tribute to the 50% spike the brand is noticing in their Pepperoni Passion orders every Valentine’s Day for the past 5 years. This year, the brand expects to serve over 1 million of these on February 14. The trend shows how couples are bonding their love over the smell of Pepperoni pizza and Domino’s wants to add a spicy element to this bond. The pizza giant even went the extra mile to promote their new launch in a seductive way.
Domino’s launched their perfume in a promotional video shot featuring Luke Debono, the UK star and former bodybuilder renowned for his role in Married At First Sight. The clip shows Debono in a steamy look spritzing the bespoke fragrance on his body. His chiseled physique and unmatched charm add to the heat of the campaign. He mentioned how the limited-edition fragrance is “the perfect gift for passionate pizza-loving couples looking to spice things up this Valentine’s Day.” But wait till you get all excited to order the bottle because here’s a catch!
This unique creation is only available in the UK and Ireland. So, hard luck for pizza lovers residing elsewhere! And for those wanting to get your hands on it, you need to participate in a special competition. Fill up the forms on Domino’s website between February 10-17 to enter this competition. Only 65 lucky winners selected randomly from the valid entries will be able to try this exclusive ‘fragrance’. So, go on and submit your entries during the Giveaway period and you never know!
